Empowering Brands and Retailers

Drive Multi-Retail Channel Growth

About Us

EST 2016 

 

 

 

Powered by 1st Choice Holdings, Channel X is a tech-enabled supply chain management company delivering a comprehensive on-demand 4PL suite and a fully managed sales and distribution suite within our portfolio.

Enterprise Suite

                      Unlock seamless seller access with our full-stack, tech-enabled, on-demand 4PL, sales, and distribution solutions – empowering both B2B and B2C brands to scale smarter and expand their reach.

Team and Expertise Our team is composed of experts in logistics, technology, operations, and product launch, each bringing years of hands-on experience in optimizing multi-retail channel sales and driving growth both in-store and online.

Retail-Scale Solutions

Channel X (CX) provides a curated B2B marketplace for multi-retail channels, connecting qualified sellers with leading retailers and buyers nationwide. Backed by 1st Choice Holdings, CX simplifies retail brand entry and growth by providing a centralized space for manufacturers, emerging brands, and product innovators to showcase their offerings through the 1st Choice Holdings portfolio suite to retail buyers, supporting both online and in-store channels.

Unlock On-Demand Logistics Solutions

1st Choice Holdings 4PL is a next-generation, tech-powered 4PL (Fourth-Party Logistics) platform designed to simplify and optimize today's complex supply chain landscape. We operate end-to-end 4PL solutions to streamline and optimize your entire supply chain, delivering full visibility, control, and efficiency - without you having to manage multiple vendors.

Our on-demand, logistics ecosystem empowers emerging and established business to streamline operations, reduce overhead, and accelerate growth.

Smart expansion strategies


Automated, efficient logistics

Flexible, low-risk infrastructure

Retail Enablement — Partners Earn More, Sell More
At 1st Choice Holdings, partners keep more of what they earn. Unlike traditional platforms and distributors that take up to 60% of margin, we cut out unnecessary middlemen so you retain more revenue. We empower our portfolio of brands to grow sustainably, reinvesting every portion we earn to improve the community, boost visibility, and help partners scale faster by providing a centralized space for manufacturers, emerging brands, and product innovators to showcase their offerings to the right retail partners.

Whether you're launching your first SKU or expanding nationally, 1st Choice ChannelX helps you grow without compromising agility or profitability.

We empower brands to scale faster and smarter by combining tech-driven operations, strategic sellers access, and scalable fulfillment solutions.

CX Marketplace
Sellers Connect
Channel X (CX) is 1st Choice Holdings’ curated B2B marketplace for multi-retail channel, designed to connect qualified sellers with leading retailers and buyers nationwide.

B2B Centralized Space → CX Supports

Emerging Consumer Brands looking for national retail exposure

Manufacturers seeking a simplified, centralized path to multiple retail channels

Product Innovators aiming to introduce new products to major buyers

Private Labels who need professional onboarding and compliance management

Advantage

At 1st Choice ChannelX, we’re scaling smarter – expanding our reach, deepening capabilities, and increasing value for every brand we work with.

Market Expansion
We’re growing into new regions and countries by activating warehousing networks and integrating with national retailers to accelerate distribution.

Sellers Portfolio Enhancements
Enhanced ESG tools, real-time dashboards, and smart automation are on the way – designed to boost customer value and retention.

Strategic Partnerships
We’ve partnered with leading SaaS-based service providers through EDI integration to enable seamless connectivity across sales and fulfillment channels. These integrations streamline sellers onboarding, enhance supply chain visibility, and support scalable operations. Most importantly, they help drive recurring revenue by improving speed-to-market, reducing friction, and strengthening long-term platform engagement for our partners.

Retailer & Sellers
Through strong retail partnerships, we’re onboarding more sellers’ brands in our portfolio, growing volume, and amplifying network effects across our ecosystem. 

FAQs

Explore frequently asked questions about our services.

Consultation & Market Entry Services

Helping brands strategically launch, scale, and optimize their retail presence.

  • Market Access Strategy (Online & Offline Channels)

  • Retail Channel Selection & Optimization

  • Distribution Planning & Market Expansion

  • Sales Forecasting & Inventory Planning

  • Product Readiness & Localization Advisory

  • Competitive Benchmarking & Pricing Strategy


Product Development & Brand Enablement

Supporting brands in bringing products to market efficiently and effectively.

  • Product Sourcing & Private Label Development

  • Packaging & Labeling Optimization

  • Brand Identity & Positioning Support

  • Compliance & Regulatory Guidance (Retail Standards)

  • Product Photography & Listing Optimization

  • Content Creation for Listings (Images, Copywriting)


Supply Chain Management (4PL Services)

Full-service logistics and fulfillment through tech-enabled supply chain operations.

  • Integrated 4PL Services (Planning, Sourcing, Fulfillment)

  • End-to-End Order Management

  • Warehouse & Inventory Management

  • Freight Coordination (Inbound & Outbound)

  • Multi-Channel Distribution (B2B + B2C)

  • Last-Mile Delivery Management

  • Reverse Logistics & Returns Handling


Multi-Channel Sales & Distribution Services

Connecting brands to multiple high-performing retail channels.

  • Direct-to-Retail Channel Partnerships

  • Marketplace Onboarding 

  • Online Store Integration & Management

  • EDI Setup & Compliance for Retailers

  • Channel Performance Tracking & Optimization

  • Brand Relationship Management


Subscription-Based Growth Programs

Tiered service plans designed to match brand needs and budgets.

  • Basic, Standard, and Premium Plans

  • Dedicated Account Management

  • Priority Logistics Support

  • Channel Sales Performance Reports

  • Monthly Strategy Consultations

  • Technology Access & Dashboards


Customer Support & Engagement

Creating seamless end-customer experiences post-purchase.

  • Pre- and Post-Sale Customer Service (Email, Phone, Chat)

  • Returns Processing & Resolution

  • Order Tracking Assistance

  • Customer Feedback Collection & Analysis

  • Support Ticket Management Systems

  • Knowledge Base & Self-Service Tools


After-Sales Services

Ensuring continued brand support and long-term customer satisfaction.

  • Warranty Claims Management

  • Product Replacement Coordination

  • Scheduled Maintenance or Assembly Services (if applicable)

  • After-Sales Surveys & Satisfaction Reports

  • Upsell / Cross-Sell Campaign Management


Analytics & Insights

Helping brands make data-driven decisions.

  • Retail Channel Performance Dashboards

  • Inventory Turnover & Forecast Reports

  • Customer Behavior & Sales Trend Analysis

  • ROI Measurement for Distribution Activities

  • Competitive Pricing & Market Share Monitoring


Technology & Platform Integration

Ensuring seamless digital infrastructure across logistics and retail.

  • ERP / OMS Integration

  • EDI Compliance Setup

  • Inventory Sync Across Channels

  • Real-Time Order Tracking & Reporting

  • API Access for Brands & Partners

  • Cloud-Based Partner Dashboard


Custom Solutions

Tailored services for unique brand needs or enterprise partnerships.

  • White-Label Fulfillment Services

  • Dedicated Warehousing Options

  • Custom Packaging Solutions

  • Regional Distribution Programs

  • Brand Accelerator Partnerships

  • Strategic Joint Ventures / Investments

     
    Fee Waiver Program

    Fee Waiver ProgramPowered by Skip Forc
    In partnership with Skip Forc, a nonprofit organization dedicated to supporting small businesses, we’re proud to offer a Fee Waiver Program for eligible sellers facing financial hardship.
    This program may cover or reduce key startup costs such as onboarding fees, listing fees, or promotional expenses—making it easier for you to get started and grow your business.
    Interested in applying? [Link to application or contact page Comming soon!]
    Eligibility is determined through a simple application process and is subject to availability.

ChannelX Marketplace  Powered by is 1st Choice Holdings
Connecting Brands to Retailers Nationwide
  • Emerging Consumer Brands looking for national retail exposure

  • Manufacturers seeking a simplified, centralized path to multiple retail channels

  • Product Innovators aiming to introduce new products to major buyers

  • Private Labels who need professional onboarding and compliance management


      Benefits of Partnering
  • Simplified retail entry with one onboarding process

  • Reduced risk with managed compliance and quality checks

  • Increased speed to shelf through integrated 4PL and sales support

  • Data-driven growth via analytics and performance insights

Payment Options

We offer flexible and secure payment methods to suit your business needs:

Accepted Payment Methods
  • Credit/Debit Cards (Visa, MasterCard, Amex)

  • Bank Transfers (Domestic & International)

  • PayPal or Stripe (for online subscription plans)

  • ACH Transfers (for U.S.-based clients)

  • Invoicing (Net 30 terms for approved partners)

Note: Payment terms vary based on commission, channel service tier and contract agreement. All subscriptions and fulfillment services must be paid in advance unless otherwise specified.

Payment Security

All online transactions are processed through encrypted, PCI-compliant gateways to ensure your data remains secure and protected.

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